There are people who summarise their CVs through Twitter, in just 140 characters! (Silverman, R.E. & Weber, L., 2013)
According to Social Recruiting Survey Results (Jobvite, 2014), 73% of recruiters have hired candidates through social media. What’s more! 79% of them are hired through LinkedIn!
So do you have a LinkedIn account?
If you don’t, it is not too late to create one now!!
Maybe not now, you can do it after reading this post! You will not regret!
However, if you do have a LinkedIn account, you can always edit your profile after reading this!
It is important for you to create social media profiles to assist you in seeking for a job. However, in order to differentiate yourself among the candidates, you will need to have a creative profile, while keeping it PROFESSIONAL. Yes, that is the word, PROFESSIONAL!
So, how do you keep your profile PROFESSIONAL?
Top on the list, your profile has to be AUTHENTIC!
Authenticity is crucial. If you do not like people to lie to you, do not lie to them too!
Be real, be true to yourself. Market yourself according to what you have. Do not create anything more or lesser than that. Never ever lie on your profile. If you lie, you will definitely be exposed one day. Nothing is private these days. It is definitely NOT cool if you are caught red-handed. Scott Thompson, former Yahoo CEO, is a legit example. He was caught for adding in a computer science degree in his resume when he does not even own one. Therefore, it caused him to lose a job, and his credibility.
In order to develop authenticity in your profile, the key is to be consistent. Always post materials that are in-line with what you actually are. You can still stay professional while being yourself.
Post materials that are necessary and practical. It is always good to keep it simple and clean. You can always post the other unnecessary materials to your other social media accounts. However, do remember to post only positive materials. Every social media profiles of yours are interrelated. You do not want to spoil your reputation.
[Image from Simple Sells’ Tumblr]
Adam Pacitti is an example who fully utilises his material into his “resume”, while making it creative and professional. He turned viral in less than 24 hours! Click here to check out how he did it!
So, it is not that difficult to create an authentic online professional profile! Go and create or edit your profiles NOW!
Bowes, P. (2013). Botox your CV and online profile. BCC News Business. [Accessed: 3rd December 2014]
Hutchinson, A. (2014). Professional authenticity: Can you be too authentic online? FireBrand Ideas Ignition. Blog. [Accessed: 3rd December 2014]
Hyams, C. (2012). Personal Branding on LinkedIn: 10 Mistakes to Avoid. Jeffbullas.com. [Accessed: 3rd December 2014]
Jobvite. (2014) Social Recruiting Survey Results 2014. Jobvite. PDF. [Accessed: 3rd December 2014]
Jonak, A. (2013). Case Study: Lessons from “Employ Adam” … Simple Sells. Tumblr. [Accessed: 3rd December 2014]
McNaramara, T. (2012). Does your resume match up? FireBrand Ideas Ignition. Blog. [Accessed: 3rd December 2014]
Silverman, R.E. & Weber, L. (2013). The New Resume: It’s 140 Characters. The Wall Street Journal. [Accessed: 3rd December 2014]